Riwayat means ‘tradition’ and our young company has been breathing new energy into ancient Asian culture since we were founded. Over ten years we have brought the best traditions of  the sub-continent’s textile and fashion industries to new audiences across Europe. We have exposed the west to the some of world’s most innovative and experimental designers.

Riwayat’s flagship event Pakistan Fashion Week London has presented hundreds of designers to the western market in iconic central London venues as well as in Prague, Rome, Geneva, Karachi, Lahore, Multan and now introducing in Toronto.

Riwayat are delighted to continue our success with the announcement of a new event.

Lifestyle London and Lifestyle Toronto will extend the platform of PFW London, enhancing its’ appeal to a full Asian market. We will give a heightened platform to designers from across Asia interested in presenting their collections on an international stage.

Lifestyle London and Toronto will present a breathtaking collection of Asia’s creative expertise to the watching world.  Once again we will bring together the best emerging and established designers through three dramatic catwalk shows over two days in London and in Toronto.